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If you’ll be in New York City next week, please stop by and see us in the ClickEquations booth at SMX. We’ll be there ready to demonstrate ClickEquations, answer your questions, and even get you signed up for our Free 6-mo Charter...
Data drives paid search. We pay for clicks. We spend for conversions. And in between these two metrics we strive to understand how our keywords, text-ads, and landing pages are impacting results. But where does the data come from? Some of it comes...
We’re pleased to announce that the new www.clickequations.com website is now up and running. The site provides more information about our upcoming ClickEquations software release, an initial feature list (there may be some more details...
Target, Value, Satisfy, Understand. That’s the mantra of High Resolution PPC. The idea is to stop thinking about mechanical components like keywords and bids, and instead focus on a logical marketing progression. We want the tools to support...
ClickEquations was created because we wanted a more effective and efficient way to manage paid search campaigns. We have years of PPC management experience, and have used many the top search management tools. We did a pretty thorough analysis of...
Everyone in paid search and online marketing should read and ponder this. Some serious questions. # See the new ClickEquations demo days before the website goes live. # Chips & Salsa & Beer – now at booth 115 shop.org # Final updates...
Since the dawn of time, paid search has been conceived of and managed based on four key components and common perceptions of their roles: Keywords. Keywords define when your ads run. Choose keywords and phrases that people looking for your product...
Two years ago we took a deep soul-searching look at paid search management practices and technology and decided both were inadequate. Since then we’ve developed completely new management practices and technology, and it’s time to roll...
Another development Sprint done – app features and functions complete. More ‘Charter Clients’ go live next week. Great job dev team! # In sprint review-the details of what was done over last three weeks being presented. # New...
We held some blogger-only previews this week, and Andrey from theinsideangle has posted some thoughts after seeing ClickEquations. The post is comprehensive, and here’s our favorite part: From what I was able to see, the tool provides three...
ClickEquations gets a real public preview next week in Las Vegas. We’ve got a booth at the Annual Shop.org Summit. We’re in booth #115 just inside the front door at Mandalay Bay. The show floor is open Monday evening the 15th, and all...
First pics of new Adwords Quality Score Screens – Still visible scores! # Yesterday’s Webmaster Radio Interview is live: Discussion of better SEM Analytics + the launch of ClickEquations # One of the insiders comments publicly on...
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