Most of the comments and analysis on the Google Quality Score updates, including my own, had mentioned the fact that the changes as described seemed to deal a death-blow to the old ‘good-ok-great’ Quality Score ranking system, but...
Tag - SEM
aroubtsovSearch Engine Strategies (SES) Presentation Recap – Truth in SEM Analytics
At the Search Engine Strategies Conference in San Jose this week I participated on a panel entitled “Identify, Analyze, Act: SEM by the Numbers”. Below are my presentation slides, and some accompanying thoughts and comments. Analyzing...
SES Sessions Quick Review
The session I participated in at SES on Tuesday got a write-up by Avi Wilensky (who clearly takes notes very quickly). It’s a good summary of my presentation and those of the other panelists. I’ll add some more thoughts and a copy of my...
Fighting for Truth in SEM Analytics
Amazingly, I just finished the slide deck for my presentation a SES in San Jose next week. I’m not sure I’ve ever done a deck a full week in advance before! The session topic is terrific: “Identify, Analyze, Act: SEM by the...
Blog Newsletter
Google Agrees: Each Search is A Question
I’ve suggested before that you should think of each search as a question. Paid search ads are run in an attempt to raise your hand and deliver answers. Today Google noted that they are monitoring over 1 trillion URLs, for use in finding the...
The Search Engines: Friend or Foe?
How do you think about the search engines? For most of us there is no easy answer, since we all have a number of different relationships with them. As internet users we’re all slighly in awe of their technology and thankful for the free...
Query Hunt
Readers of this blog know that we think queries are mondo-importanto. This week Commerce360’s own Alex Cohen guest-blogged over at WebAnalyticsWorld and talked about this very issue.
Acquisio Attending SES New York to Promote PPC Management Software
Promoting their new Pay-Per-Click campaign management software for agencies, acquisio Inc. will be exhibiting at Search Engine Strategies New York.
Acquisio Admin