Dear Customers, We are thrilled to announce that today we have been acquired by Web.com, a leading global provider of Internet services and online marketing solutions for small businesses. What does this mean for you? On a day-to-day, it’s business...
Author - Acquisio Admin
Email Marketing Under Pressure – 3 Ways to Beat the Clock and Keep Your Readers Happy
You’re a busy marketer, whether for yourself or for your clients. You don’t have time to write a weekly email newsletter that’s compelling and thoughtful enough to keep all your readers happy every time they get something from...
Blog Newsletter
3 Essential Tactics to Optimize Organic Facebook Posts for Page Post Ads
Mmmm, Facebook Page Post Ads – one of the several other white meats of the FB advertising realm. A delectable combination of clever community management and calculating contextual PPC, Facebook Page Post Ads represent a powerful supplement to...
3 Surefire Ways to Become the Coolest Community Manager on the Block
Credit: x-ray delta one So… your company (or client) finally entered the 21stcentury and got “on the Facebook” and “started Twittering.” Or maybe in the spirit of New Year’s resolutions, reassessed its current goin’-nowhere...
How Social Media Affects Paid Search
Yesterday, Google announced the roll out of their new +1 button to both organic and paid search results. Whether you want it or not, these new ad annotations are going to appear on your ads when someone has +1’ed. In my April Search Engine...
Changes To Landing Page Quality Score & Site Policy
A few weeks ago, Google clarified one of the many mysteries of the role landing pages play in the calculation of quality score, with the announcement that site quality policy violations would now be reported via a new message in the status column in...
Getting Quality Score Right From The Start
I’ve been at SMX Advanced in London for the last few days, in part talking about quality score. The one recurring question I heard was about the best way to scale a new account in a way that would maximize quality score. The worst way to do...
Download the Text Ad Testing Master’s Guide (Plus, The Best of the Q&A)
Text ad writing and testing is simple to understand, relatively easy to execute, yet full of many subtleties that influence success. If you want proof, just look at last weeks Text Ad Optimization Q&A series. Our experts share a wide range of...
Text Ad Optimization Q&A #5: Have You Had Any Surprising Text Ad Testing Results?
This week, we’re celebrating the release of Text Ad Zoom with a 5 part Q&A series featuring the authors who wrote the articles highlighted in The Ultimate List of PPC Ad Testing Resources. Each day this week, we had a different question and the...
Text Ad Optimization Q&A #4: How Important is Text Ad Testing in Overall Campaign Optimization?
This week, we’re celebrating the release of Text Ad Zoom with a 5 part Q&A series featuring the authors who wrote the articles highlighted in The Ultimate List of PPC Ad Testing Resources. Each day this week, we’ll have a different question and...