Yesterday HBO released the new poster for the upcoming season of Game of Thrones; needless to say everyone is pretty excited. Seeing as we have another four months before the hype takes over, most marketers are channeling their focus towards year...
Too many marketers have Customer Relationship Management (CRM) systems in place that they are dissatisfied with, feeling as if they are not getting the results they paid for. Well, studies show that most people who are dissatisfied with their CRM...
Ecommerce websites are in no short supply all over the web. With people buying just about anything from just about anywhere across the globe, maybe entrepreneurs realize the potential that exists with ecommerce. Creating an ecommerce website...
The word optimize is used way too often. Like all buzzwords in the AdTech world, optimization has come to mean something that, counter-intuitively, doesn’t hold much weight anymore. Every Tom, Dick and Harry claims to be able to optimize marketing...
In the cozy media room at the 2015 Acquisio Summit, we spoke with the co-founders of the growing auto agency 3GEngagement, husband and wife team, Chris and Bobbi-Jo Hanson. The pair was able to develop a successful company while still maintaining...
Shopping season is fast approaching, and according to eMarketer, consumers are expected to spend more than ever online as this year’s holiday season kicks into gear. If you’re an online retailer, you understand that to meet the demand, you need to...
If you’re a retailer or you manage retail clients, your main priority is to maintain inventory feeds and ensure that all products advertised are in stock and up to date. Even with a small inventory, unless you monitor what is in stock 24/7, keeping...
Join Industry Experts to Discuss the Best Solutions for Automating Digital Marketing…again! In this webinar, based on Acquisio’s newly released “Guide to the Best Marketing Automation Solutions” e-book, some of the leading voices in digital...
There’s been no shortage of persona talk over the years. Heck, every major brand probably has a persona developed of their typical customer. Marie the Millenial Mom, David the Dynamic Dad, Uncle Bob etc. Usually, there’s two or three key personas...
Join Industry Experts to Discuss the Best Solutions for Automating Digital Marketing! In this webinar, based on Acquisio’s newly released “Guide to the Best Marketing Automation Solutions” e-book, some of the leading voices in digital marketing...
Having an automated solution to manage bids and budgets for search is only half the battle. Optimizing your strategy for display campaigns is equally important. Display ads are notorious for having the lowest click-through rates in the digital ad...
Marc Poirier predicted that 100% of the campaign process would be automated in the near future, and while we’re not there yet, we want to help you learn about all the different areas where automation can really kick your campaign performance into...