Search queries… We had them in the Acquisio platform, then we didn’t, now they’re back and better than ever! Historically when someone would click through an ad to the landing page, the search engine passed a referrer ID for that action...
Author - Gerry Routledge
Bid Rules, or Adwords Optimizers: Which works better?
When we attend trade shows, the staff at Acquisio is often asked one simple question: “Why should I use Acquisio’s Bid Rules, when Adwords has these cool optimizers that I can just turn on?” To answer the question, it helps to have an understanding...