Published on January 10, 2019

Ask the Pros Anything About AI and Machine Learning

Get the Webinar Recording Now

On demand webinar presented by Hanapin.

Anyone else tired of hearing the same ol’ things about AI and machine learning? “Robots are taking over the world!” “Is AI going to replace our jobs as digital marketers?” “The world is ending because of AI!” Ok, maybe that last one you haven’t heard so much. But really, we don’t want to tell you, again, what you’ve already heard. We’re determined to bring you substance behind the subject and not just theoretical predictions. So, we need your help! It’s time for you to tell us what YOU really want to know about AI, machine learning, automation, and all that fun stuff.

In this webinar, PPC pros Brad Geddes of AdAlysis, Marc Poirier of Acquisio, and Jeff Allen of Hanapin Marketing will dive straight into the cutting edge substance of AI and machine learning, help you discern good AI vs. bad AI, and then answer YOUR questions.

You’ll learn:

How to work around AI limitations as well as with its limitations
Which problems you actually need AI for, or if having smart people will solve the issue
The answers to YOUR most pondered-over questions about AI and machine learning

Your Webinar Hosts

Jeff Allen

Jeff Allen

President of Hanapin Marketing

With over 15 years of experience in digital advertising, Jeff started his career by leading the development of an email marketing platform before moving on to developing sales and marketing departments for several service-based start ups. Since coming to Hanapin, the company has grown employees and revenue by 5x. His role is to translate goals into strategies and plans, without removing the company’s ability to be flexible and make decisions for the best performance possible.

Brad Geddes

Brad Geddes

Adalysis

Brad Geddes has been involved in PPC since 1998. He is a co-founder of AdAlysis, a PPC recommendation engine. Brad is the author of Advanced Google AdWords, the most advanced book ever written about Google’s advertising program. Brad has worked with companies who manage tens of thousands of small PPC accounts and other companies who spend millions on marketing each month.

Marc Poirier

Marc Poirier

Co-Founder, Acquisio

Marc was Co-Founder and CEO of Acquisio until it was acquired by Web.com in 2017. He is now Senior VP at Web.com where he continues to lead Acquisio as well as other advertising related efforts within Web.com. He’s been named one of the top 25 most influential Marketing Technology experts, has contributed to industry publications like Ad Age, and can also be found speaking at industry events like SMX and Hero Conf.

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