Meet Our Management Team 

Marc Poirier

CEO & Co-Founder

Marc Poirier on LinkedIn   Marc Poirier on Twitter

Marc Poirier is an SEM expert, a thought leader, and a devoted dad (to twins!). Named one of the top 25 most influential PPC experts, he’s a frequent speaker at industry events, like SMX and Ad:Tech, and contributes bylines to top marketing publications including Advertising Age, AdWeek and more. While a mainstay in the SEM world, if you’re looking for him on the weekends, he’s most likely gone fishing.

Richard Couture

CTO & Co-Founder

Richard Couture

Richard Couture, Co-founder and EVP PaaS, is a Marketing Technology Solutions expert who had more than a decade of experience in the Information Technology sector before co-founding Acquisio back in 2004. Richard holds a Masters degree in Software Engineering and a Bachelors degree in Information Systems from the Université du Québec à Montréal. He loves coaching his children’s minor league sports teams and playing recreational soccer and hockey.

Bruno Martel


Bruno Martel

Bruno Martel brings more than 20 years’ experience in finance to the Acquisio team, previously serving as CFO at Nstein Technologies, a publicly traded company sold to Open Text in 2010. Bruno is a Chartered Professional Accountant (CPA) and graduated from HEC Montreal. Bruno and his family are avid skiers, and when there is no snow they switch to cycling.


Alex Lamoureux


Alex Lamoureux   

Alexandre Lamoureux oversees Acquisio global operations. His managerial career was launched with Montreal’s popular newspaper, Communications Voir Inc, and continued at Divergo Medias, Montreal Exchange, and Emovendo. He is a family man who loves to travel, and when he's not working he's either watching, playing, or coaching hockey.

David McIninch


David McIninch   David McIninch

David McIninch brings nearly 15 years of marketing and leadership experience to Acquisio. The newest member of the Acquisio management team, serving as Chief Revenue Officer leading sales, marketing and account management, David spent the better part of the last decade in marketing, sales and leadership roles at ADP both in Canada and most recently as the VP of Marketing for ADP’s Global Enterprise Solutions division. A former rugby and football player, Dave now prefers to watch his 2 sons get all the exercise.

Robert Schneider

EVP, Strategic Sales

Robert Schneider

Robert Schneider, eVP, Strategic Sales at Acquisio, is a senior sales executive with a diverse background in domestic and international sales in the digital advertising technology industry. Acting as VP of Sales for major companies over the past 20 years, Schneider has experience leading the sales team at Canon USA, Inc, Virtual i-O, Flow Systems Corporation, Nurun and Mediagistic. On his down time he enjoys mountain and road biking.

Bryan Minor, Ph.D. 

Chief Scientist

Bryan M. Minor, Ph.D.   

Bryan Minor is our resident rocket scientist and Internet advertising algorithm expert. With a PhD in Physics from the Air Force Institute of Technology, he is the founder of ScienceOps and is credited with developing Acquisio’s BBM system and AdMetrica. He worked with DARPA (Defense Advanced Research Project Agency) on space physics nuclear threat mitigation (!) and with leading biotech firms (Merck, Pfizer, ABI and more) before focusing on Internet advertising optimization. When not pondering the world of algorithms he likes to read, hike, ski and fly fish.

Eric Lacourcière

VP, Business Development

Eric Lacourciere   Eric Lacourciere

Eric Lacourciere brings his passionate, results driven leadership to Acquisio as part of his 20 years experience in sales and management. A Laval University graduate, Eric started his career as a political attaché before moving into the marketing industry as an entrepreneur. From there he joined Groupe AGI as the sales leader until they were acquired by ADP, and has been with Acquisio since 2007. A natural athlete, he enjoys playing hockey and soccer, running, cycling, and snowboarding. He’s even done several backpacking trips around the world and has a lovely wife and 2 wonderful kids.

Sébastien Provencher

VP, Product

Sebastien Provencher   Sebastien Provencher

Sébastien Provencher is an entrepreneurial tech professional with more than 15 years of hands-on product management and business development experience, and was called “one of the smartest thinkers I have ever met when it comes to the internet,"​ by Mitch Joel. Acting as an advisor to major brands, founding multiple companies and working for various industry leaders, Provencher is an award winning marketer. In his spare time he enjoys cycling, playing strategy games and watching baseball.

Board of Directors

Marc Poirier

CEO and Co-Founder, Marc Poirier is an SEM expert, a thought leader, and a devoted dad (to twins!). Named one of the top 25 most influential PPC experts, he’s a frequent speaker at industry events, like SMX and Ad:Tech, and contributes bylines to top marketing publications including Advertising Age, AdWeek and more. While a mainstay in the SEM world, if you’re looking for him on the weekends, he’s most likely gone fishing.

Alexander Blum, Executive Chairman

Alex Blum is an Investor and Advisor to technology companies across numerous high growth sectors. Previously the CEO of KickApps, an Enterprise Social Media software solution provider, prior to its acquisition by Piksel (formerly KITD). While at KickApps, Alex helped incubate Admeld, an innovative ad-tech company, and served as a Board Member until its acquisition by Google. Prior to joining KickApps, Alex was President and COO of JumpTV, a Multi-Cultural Internet Protocol Television Network through the company’s successful IPO. Alex also spent nearly eight years at AOL most recently as the Vice President of Product Marketing for AOL’s Audience business.

André Gauthier, Chairman

André Gauthier is the Managing Partner at Tandem Expansion, a Canadian growth equity fund. He has more than 25 years of business and management experience and holds a Bachelor’s degree in Business Administration from HEC Montreal. He is also a member of the Canadian Institute of Chartered Accountants and the Ordre des Comptables Agréés du Québec since 1984.

Ann Girard

Ann Girard, Investment Director of Emerillon Capital, is a financial executive with more than 15 years experience in financial and strategic planning, investments, acquisitions and financing in services, technology and manufacturing sectors.

Francois Ramsay

François Ramsay is the SVP of Corporate Affairs and General Counsel at Yellow Pages Group, Canada. He is a seasoned senior executive specializing in law and communications with more than 25 years leadership experience in media, technology, telecom and manufacturing.

Luc Filiatreault

Luc Filiatreault is a successful serial entrepreneur, building and selling 6 businesses, including 3 publicly listed companies on Toronto Stock Exchange. Luc is the VP Venture Development at OpenText and the Chairman of the Board for Make a Wish, Canada. Filiatreault was named by the Globe and Mail as one of the Canada’s Top 40 under 40 in 2005, and he was named “IT Personality of the Year 2009” by the Quebec IT Association.

Perkins Miller

Chief Digital Officer at NFL Media, Perkins Miller is a Digital Media Executive with broad experience launching and operating complex ventures, either within large corporations or start ups. Perkins has received several Emmy Awards, including an Emmy Award for NBC coverage of the 2008 Games, and he was named #3 among Sports Business Journal’s Top 20 “Most Influential in Digital Sports” in 2008.


Advisory Committee 

Bruce Clay

Bruce Clay, author of “Search Engine Optimization All-in-One for Dummies,” is the founder and president of Bruce Clay, Inc., a global Internet marketing optimization firm. As an industry thought leader, Bruce speaks at leading industry conferences and conducts internet marketing training courses for students worldwide. His insights have been featured in publications such as the Wall Street Journal, USA Today, PC Week, Wired Magazine, Smart Money and more.

Mona Elesseily

Mona Elesseily, voted 2013’s “Most Influential Figure in SEM,” is the VP of Online Marketing Strategy at Page Zero Media. In her career, she has significantly improved campaign performance for brands such as Capital One, Cathay Pacific, The Jimmy Pattison Group and more. She regularly speaks at international online marketing events and has written two books on Yahoo!. She's a popular writer for publications including the Huffington Post and writes a well-read column for Search Engine Land.

Andrew Goodman

Andrew Goodman is the founder and President of Toronto-based PPC-focused marketing agency Page Zero Media. Andrew has been speaking and moderating at countless industry conferences since 2002 and is an accomplished author in the marketing sphere. In 2008, he published “Winning Results with Google AdWords” (2nd ed.), considered the leading resource in the field. He's also co-founder and a board member for HomeStars, an online review site that reached #71 on the 2014 Profit 500.

Adam Scott Riff

Adam Scott Riff is the Vice President, Digital at ADT security systems. He has more than 13 years’ experience in marketing, digital media, strategy, product management, and operations leadership. Previously managing $60 million in annual digital media spend across more than a dozen clients, Adam built a digital marketing professional services practice for MediaWhiz from $0 to a multi-million dollar LOB. He is considered a thought leader in the digital marketing space.

David Szetela

Named one of the Top 25 Most Influential PPC Experts for three years in a row, David Szetela is one of the world’s best-known experts in online advertising. He is the VP of Search Marketing Operations at Bruce Clay, Inc., a global Internet marketing agency, and his two books on PPC advertising have trained a generation of marketers. David frequently speaks and writes for notable SEM events and publications and he was the host of a weekly radio show called PPC Rockstars, distributed by and iTunes.

Matt Van Wagner

Matt Van Wagner is a seasoned sales and marketing professional specializing in paid search advertising. He is the President and Founder of Find Me Faster, a search engine marketing firm based in Nashua, NH, as well as a popular speaker and moderator at search conferences around the world. His award-winning presentations are usually as entertaining as they are informative.

Marty Weintraub

Marty Weintraub was named “Search Personality of the Year,” at the 2013 US Search Awards. He is the Founder and Evangelist of aimClear, an online marketing agency, focused on audience targeting and customer acquisition, as well as the author of two books, including the critically acclaimed, "Killer Facebook Ads." He is a fixture on the international conference circuit and he regularly contributes to respected marketing publications.