Meet Our Management Team
Marc Poirier co-founded Acquisio in 2003 serving as EVP, Product and Business Development until he became CEO in January 2015. Named one of the top 25 most influential Marketing Technology experts, he’s a frequent speaker at industry events, like SMX and Ad:Tech, and contributes bylines to top marketing publications including Advertising Age, AdWeek and more. Marc studied for a PhD in Cognitive Science at Université de Montréal where he prepared for a Professorship while focusing his research on group differences in cognitive ability. Other areas of his expertise include experimental design and advanced statistics.
Bruno Martel brings more than 20 years’ experience in finance to the Acquisio team, previously serving as CFO at Nstein Technologies, a publicly traded company sold to Open Text in 2010. Bruno is a Chartered Professional Accountant (CPA) and graduated from HEC Montreal.
Before co-founding Acquisio back in 2003, Richard Couture was a Marketing Technology Solutions executive with more than a decade of experience engineering software solutions using data to solve pragmatic business needs in the Information Technology sector. Serving as Acquisio's CTO today, Richard oversees Engineering and Research and Development. He holds a Masters degree in Software Engineering and a Bachelors degree in Information Systems from the Université du Québec à Montréal.
Head of Optimization and Data Science
Jason's 15+ years of experience in design and development has lead him to a career in Product Management with Acquisio. Working with clients to identify and solve challenges in a variety of industries such as education, electronic publishing and online advertising, Jason marries problems with technical solutions. Since starting with Acquisio in 2013, Jason works closely with Research and Development teams to provide SMBs with best-in-class solutions that leverage data-driven machine learning. Jason holds a degree in Computer Sciences from McGill University.
Chief Research Scientist
Personally owning two patents on handwriting rendering and two more on compute clusters, Tamas is the Lead Research Scientist at Acquisio. He holds a MSc in Computer Science from Budapest University of Technology and Economics and a PhD in Electrical and Computer Engineering from the University of California in San Diego. Tamas' deep knowledge of neural nets, reinforcement learning, natural language processing (NLP) and a variety of other classification and regression techniques is paving the future of MarTech at Acquisio.
Senior Director, Technology
With a strong background in Java software development, Pierre-Luc is crazy over-quality with personal development. So much so, he has completed 2 Master level Certifications; 1 in Computer Science at Montreal’s L’École de Technologie Supérieure (ETS) and 1 in Security at the University of Sherbrooke. Pierre-Luc is also a mentor and respected member of the Montreal Tech Community, continuously hosting "Lunch & Learns," Coding Dojos and other tech meetups. Recently, he started a GitHub group of like-minded open source enthusiasts.
Senior Director, Infrastructure
As Acquisio's Senior Director of Infrastructure, Maxime makes complex technological components work together. Coordinating the maintenance or replacement of any moving parts of our technology platform, he excels at facilitating technological synergy "while in flight." Maxime strongly believes in continuous education as he sought out higher learning and pursued university studies well into his career. He brings with him 17 years of solid work experience, running state-of-the-art infrastructure platforms and coordinating e-commerce or B2B data exchanges.
Senior Product Marketing Manager
Justin is product executive with over 10 years’ experience. Equally comfortable growing startups or building large corporate strategy, he's been a trusted product-management and product-marketing advisor to Fortune 500 companies like HP, Blackberry and Rogers, as well as Canada’s #1 fast-growing B2C and B2B startups, with a recent stint in a global startup incubator. Justin has defined products, positioning, partnerships, and go-to-market strategies for over 20 software products, across multiple industry verticals and billion-dollar markets segments. He believes in the power of purpose and the importance of empathy.
Beth is Acquisio’s customer-obsessed VP of Marketing. She brings with her 15 years of marketing experience with start-ups, agencies and as an entrepreneur. As a respected speaker and mentor, Beth has built a name for herself in the Montreal startup tech community. As such, she is part of the Founder Institute, McGill University and NEXT Powered by Google for Entrepreneurs. She has previously crafted marketing strategies for clients in Artificial Intelligence, e-Commerce and Ad Tech, with a focus on customer development, inbound marketing, growth strategies and scaling marketing operations.
SVP Strategic & Local Sales
Geoffrey Shenk is a 17 year digital media platform sales leader. He has helped build, lead and grow such platforms as DoubleClick’s DART Search (now part of Google), Kenshoo Search (Enterprise, Social & Local) and helped with the transformation of the Salesforce Marketing Cloud along with a variety of other companies. He has been very active in the Search space since the beginning and has been a speaker, moderator and panelist at most every search and digital media conference, as well as a guest lecturer at the Haas school of business for their MBA digital media program. He served as the Chairman of SEMPO for North America for 5 years.
GM, SVP Channels & Strategic Partnerships
Bill is an accomplished media-focused, technology executive with extensive experience working with North American and global digital media companies, mobile ad networks, local search publishers and agency partners. His career spans more than 20 years across business development, sales, marketing, strategic alliances and product management for the software, telecommunications and advanced-tech industries. Most recently as the president of Telmetrics, he was responsible for driving the company's global growth in all digital media channels. Dinan is the chairman of the Local Search Association board of directors and a regular speaker and contributor to local search thought leadership forums and events.
David Sullivan has spent the last 14 years working in digital advertising. He has built and lead the search divisions of full-service digital agencies, and specializes in Local SMB & Enterprise PPC campaign management from a user and local operations aspect. He also spent five years building a global customer service division for the industry’s first pre-paid credit card company.
Isabelle Roux is a Human Resources executive with more than fifteen years of experience finding and nurturing the best talent in tech. Her passion for communication began when she studied at the Université de Montreal, and led her to the human resources field where she worked for several organizations, including Mega Brands Inc. before joining Acquisio.
Board of Directors
CEO and Co-Founder, Marc Poirier is an SEM expert, a thought leader, and a devoted dad (to twins!). Named one of the top 25 most influential PPC experts, he’s a frequent speaker at industry events, like SMX and Ad:Tech, and contributes bylines to top marketing publications including Advertising Age, AdWeek and more. While a mainstay in the SEM world, if you’re looking for him on the weekends, he’s most likely gone fishing.
Alexander Blum, Executive Chairman
Alex Blum is an Investor and Advisor to technology companies across numerous high growth sectors. As CEO of KickApps, an Enterprise Social Media software solution provider, later acquired by Piksel (formerly KITD), Alex helped incubate Admeld, an innovative ad-tech company, and served as a Board Member until its acquisition by Google. Prior to joining KickApps, Alex was President and COO of JumpTV, a Multi-Cultural Internet Protocol Television Network through the company’s successful IPO. Alex also spent nearly eight years at AOL most recently as the Vice President of Product Marketing for AOL’s Audience business.
Mr. Roberge is currently a full-time Senior Lecturer at Harvard Business School, where he teaches Entrepreneurial Sales and Marketing and The Entrepreneurial Manager.
Prior to HBS, Mark served as SVP of Global Sales and Services at HubSpot (NYSE: HUBS). where he scaled annualized revenue from $0 to $100 million and expanded his team from 1 to 450 employees. Mark was ranked #19 in Forbes' Top 30 Social Sellers in the World. He was also awarded the 2010 Salesperson of the Year at the MIT Sales Conference.
Mark received his MBA from the MIT Sloan School of Management and a B.A. in Mechanical Engineering from Lehigh University. He has been featured in the Wall Street Journal, Forbes Magazine, Inc. Magazine, Boston Globe, TechCrunch, Harvard Business Review, and other major publications for his entrepreneurial ventures. Mark is the author of the bestselling book “The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million.”
Senior Investment Director at CM-CIC Investissement
Pierre Cantin is an executive with a successful background in leading and completing profitable financial transactions in; growth capital, buyout, venture capital, mergers and acquisitions. Prior to his current role as Senior Investment Director at CM-CIC Investissement, a major European private equity group for the Quebec and Ontario markets, Pierre was Senior Director Business Development of Manufacturing and Innovative Technologies at Investissement Québec as well. Prior to this, Pierre has worked as the Senior Director of Investments and Life Sciences at Société Générale de Financement du Québec, as the Senior Partner and VP of Mergers and Acquisitions at CDP Capital Technology Ventures, as the Senior Vice-President at KPMG Corporate Finance and as the Senior Manager at the Royal Bank of Canada.
Pierre pro-actively sought and invested in some of the most well perceived technology-based companies in Quebec; biotechnology (Virochem pharma), specialty pharmaceuticals (Aptalis Pharma, Paladin Labs), medical devices (Orthosoft), video games (Ubisoft) and Contract Research Organization (Altasciences). Mr. Cantin also led and executed both investment and divestiture strategies at different firms.
Pierre was a co-author and teacher of the first HEC venture capital seminar in Montréal as well as co-author and teacher of the first HEC private equity seminar in Montréal. Pierre holds an MBA from the Ecole des Hautes Études Commerciales (HEC) in Montreal. He is a graduate from the Securities Commission in (Securities and Options market) in Canada.
Senior Vice-President and Chief Digital Officer, Yellow Pages
Pascal Thomas joined Yellow Pages in December 2014. Mr. Thomas is responsible for defining, developing and implementing a long-term corporate strategy, as well as identifying future business opportunities that focus on business growth and strengthen Yellow Pages’ position as a leader in Canadian local digital media. He also plays a leading role in identifying technology, social media and local search trends, as well as social behaviors that will ultimately lead to the success of our company.
Pascal Thomas has 20 years of experience in the technology industry. Prior to joining our company, he was CEO, Marketing and Innovation at Mappy, an innovative online route planning and itinerary service based in France. Mr. Thomas was instrumental in rebranding the company and renewing its products, business model and product offering, making it one of the top two travel sites in France. Prior to that, he was Vice President, New Media with PagesJaunes in France.
Mr. Thomas also held senior executive positions with France Telecom, Orange and Cosmobilis. In more recent years, as Vice President, Next.com (France Telecom), he was responsible for successfully launching a variety of online photo sharing, music and gaming platforms, including Pikeo, Djinngo, SoundTribes and Whose Game.
Pascal Thomas holds a software engineering degree from the École d’ingénierie informatique in France and began his career as a software developer.
André Gauthier is the Managing Partner at Tandem Expansion, a Canadian growth equity fund. He has more than 25 years of business and management experience and holds a Bachelor’s degree in Business Administration from HEC Montreal. He is also a member of the Canadian Institute of Chartered Accountants and the Ordre des Comptables Agréés du Québec since 1984.