With mobile ad spend reaching $31.45 Billion in 2014 and the increase of tablet and mobile usage, mobile marketing has become more important than ever. Though, Mobile marketing has been a challenging...
With the holiday season around the corner, be one step ahead and plan your Retargeting and Branding campaigns NOW. If you struggle with display, RTB, and/or believe that the Google Display Network is...
Automating some of your PPC workload not only makes it easier on you, but puts those mundane and tedious tasks in their place. You've probably already done some automation with your account(s...
Despite it being August, most agencies and advertisers are already beginning to plan their holiday campaigns. This year the scene will change slightly, because in late August, Google Shopping...
Building the right keyword list, proper ads and tightly controlling how money is spent are the most vital parts of the local paid search marketing process. Without these, the chance for success and...
This webinar touches the Bid and Management feature with insights on new case studies and the benefits of having both an automated system and a "Captain" to guide the technology. Join...
With all the buzz surrounding Acquisio’s Bid & Budget Management feature (BBM), we wanted to take the time to show you how it works, and who it’s working for. In this webinar Jeff Baum of...
More and more publishers such as Facebook, Twitter, LinkedIn, Microsoft, Yahoo, Pinterest, Instagram and the New York Times continue to innovate with their own proprietary ad formats and platforms...
The holidays are a time of year that can leave a PPC pro more stressed out than an elf with a December 24th deadline. Holiday PPC takes up a lot of time and energy, and it's far too easy to blow a...