The Daily Campaigner

The Daily Campaigner

Consistent digital marketing advice for publishers and agencies. Cutting edge topics from thought leaders. Content you can count on.

Latest Articles

Impression Share on PPC RockStars

Following our series on Google Adwords Impression Share, I recently did an interview with David Szetala for his PPC Rockstars podcast on this important topic. The episode aired yesterday, and is now available (for a limited time I believe) on iTunes...

Next Week At SMX-West

ClickEquations will be out in full force at SMX-West in San Jose next week. Please stop by our booth to say hi or get a demo, or check us out at the following sessions/events: Tuesday – 3:15 PM – Show Floor Theater – Advanced PPC...

Search Engines: Friend or Foe Redux

I didn’t believe it when I first saw the blog posts and tweets. People seemed to be reading more into a Yahoo T&C that was possible. It just didn’t make sense that Yahoo would actually make substantial changes – new keywords...

SMX West – Take 2(009)

SMX West is coming and we’re soooo ready to leave behind our snowmobiles, igloos and tuques. February 10-12 2009, I will travel to Santa Clara with my colleagues (including a brand new hot recruit, whom you probably already know!) – for...