Editor’s Note: This post was originally published via PR Newswire.
Acquisio, North America’s leading local business software for online advertising management, announced today a strategic relationship with one of Canada’s largest banks, Royal Bank of Canada (“RBC”). RBC small business clients will now have access to Promote, an easy way for businesses to manage their advertising online.
Promote uses automation to set up and tailor ad campaigns for specific business categories so business owners do not have to spend a lot of time and money on advertising. This innovative technology uses machine learning to optimize small budget campaigns for consistent and unprecedented results. Promote is also the only small business acquisition solution to provide visibility and tracking on incoming calls and messages from ads.
“We estimate there are billions of ad dollars unspent by local businesses because they simply cannot afford agency services or the time to invest in effectively managing digital advertising campaigns on their own. We are proud to help RBC open up digital advertising to its small business clients,” says Bill Dinan, Acquisio’s GM and Senior Vice President of Strategic Partnerships.
Promote will help RBC’s small business customers thrive in the digital economy by harnessing the power of search platforms, such as Google Adwords™ – connecting potential customers to business services in their moment of need.
About Acquisio: Acquisio empowers SMBs to thrive in the digital economy by facilitating customer acquisition using ad platforms such as Google AdWords, Facebook Ads, and Bing Ads. With over 1B of ad spend in its platform, small business owners and small business resellers alike benefit from Acquisio’s advanced data science tools to automate, optimize, and scale most of the processes involved in acquiring new customers online.
Feature Image: The Toronto Star