Tired of spending hours entering data and adjusting the budgeting and bids for your clients but can’t see a better way? There is light at the end of the tunnel. Here’s how to use Acquisio’s Bid and Budget Management tool to...
Author - Melissa Mackey
Top 5 Considerations for B2B PPC Advertisers
B2B PPC advertisers have different considerations than B2C advertisers do. Few B2B advertisers are involved in ecommerce, for example, so tactics like shopping campaigns and cart abandon remarketing aren’t a factor. Most (not all, but most) PPC...