Now in its 16th year, the IAB / PwC Ad Spend study is an important marker of digital advertising activity both in the UK and throughout the world. But what does it show, and how can we use it to support our digital marketing efforts? Here we...
Author - lboninfante
lboninfanteLondon’s Tech City – A Worldwide Phenomenon
As some of you will already know, Acquisio has just moved into Tech City in London. We are expanding quickly in Europe and so outgrew our previous location in London’s West End sooner than we thought. The new UK Acquisio office is perfectly located...
Online Advertising Perspectives in Spain
Myself and my team travel around Europe on a frequent basis, meeting digital agencies and others involved in the advancement of digital marketing capabilities and advertising success. The different growth rates, channels used and local cultures...
Blog Newsletter
Acquisio Presentation at TFM&A 2012
TMF&A TFM&A is a superb event for the advertising and marketing industry in the UK and we at Acquisio are very happy to be involved. We look forward to you coming to visit us on stand D26 as we plan to catch up with friends old and...
Acquisio and Amaze at Figaro’s Digital Marketing Conference
Following on from our Figaro Digital seminar on leveraging data in display, we were invited back along with Amaze, one of our clients, to the Figaro Digital Marketing Conference on 23rd November in London. Together, we explained more about how...
Performance Predictions for 2012 in iMedia Connection
When iMedia Connection asked us recently to provide a few ideas about what performance marketing would look like in 2012, we naturally jumped at the chance. It is one of the most, vibrant, productive and effective sectors of the marketing mix and...
Acquisio in Europe – An Introduction
Hello, and welcome to the new European section of the Acquisio blog. We’ve set up this new resource as part of our continued commitment to the region and will be bringing you lots of useful content and ideas to support your work throughout the...