Tweet Recap: The Past Seven Days from @clickequations (2009-01-30)

  • Retweeting @imc_marketing: Can we use web analytics on Yes we can! #
  • Retweeting @Szetela: watch for PPC/AdWords contest this afternoon. $5,000-value prizes. #
  • Retweeting @Szetela: RT @KISSmetrics: 20 PPC Tips For 2009 #
  • Retweeting @bgtheory: It’s Official – only one Display URL per Ad Group in AdWords: (Versions of same domain OK) #
  • Now recording a PPC Rockstars episode with @Szetela – talking about Impression Share. Airs before SMX. #
  • RT @Szetela: I love it when guests divulge info to makes listeners rich. Tune in 2/ 2 for interview w/ @clickequations: #
  • Same keyword, multiple match types, same ad group = Bad Idea. #
  • Is it ad group, AdGroup, or ad-group. Can we get a definitive ruling? I write all three ways all the time. Would like to settle on one. #ppc #
  • Another post on match type. This time on organizing the copies of a keyword. We split them out. What do you do? #
  • ClickEquations site and blog down – the officials have been notified. ClickEquations PPC software platform NOT effected. #
  • More ClickFraud Hype. This is taken seriously? An offiical sounding name + monthly charts & echo-chamber takes over. #ppc #
  • Yahoo Explains their ‘forced optimizations’ – Sorry Yahoo, good but not good enough. It has to be opt-in not opt-out. #
  • Interesting metric idea – the number of different products purchased after clicks on a specific keyword during the selected timeframe. #


The First Machine Learning Marketing Platform
Built to Scale Search for Local Resellers & Agencies

Automate, optimize and track more campaigns, more profitably.