Fun Fact #3
In 2016, online ad spending in the United States alone surpassed $69 Billion! It is expected to grow almost 15% this year, which represents another $10.3 Billion.
The online opportunity for advertisers is still growing believe it or not. The United States spends the most on ads globally. With an expected increase of approximately 15%, marketing analysts are forecasting ad spend to close out at a total of $80 Billion this year.
Globally digital ad spend has finally surpassed TV advertising. This year digital marketers are on track to exceed $200 Billion in advertising around the world.
Today’s Fun Fact Friday is from Adage and their amazing 2017 Marketers Fact Pack.
Feature Image: Unsplash/Vitaly
All screenshots by Chandal Nolasco da Silva. Taken June 2017.
Image 1: KPCB