Comments on: Beyond Google Adwords: 9 Alternative Ad Networks

By: ADSDAQ Ad Exchange

ADSDAQ Ad Exchange — Fri, 19 Feb 2010 20:20:01 +0000

Internet Advertising Guru David Szetela just released a new book on how to master two simple content advertising programs – Google’s AdWords content ad network and ContextWeb’s ADSDAQ Exchange – so that you can efficiently get your message out and effectively generate a strong customer base.

In case your interested, you can get a free copy of the ebook at http://www.customersnowbook.com/ds/free_ebook.html

By: Jerry McGovern

Jerry McGovern — Wed, 02 Dec 2009 14:54:01 +0000

@Arun,
Thanks for the clarification. We’ve updated the post accordingly.

By: Arun Krishnan

Arun Krishnan — Tue, 01 Dec 2009 15:46:13 +0000

Thanks so much for your article and for mentioning Pontiflex. I just wanted to clarify two things regarding Pontiflex:

1. We are not a network. We don’t have a roster family of publishers. We are an open enabling technology that provides access to the entire CPL market (advertisers can use our technology to manage even “non-Pontiflex” campaigns.

2. We are a CPL marketplace – in CPL campaigns, advertisers get basic contact information (First Name, last Name, Email etc) of advertisers interested in their campaigns. They use this info to engage consumers through email, Facebook, Twitter, etc. CPA campaigns are transaction focused (credit card info is collected). They are typically lower in volume, and advertisers can’t build scale as quickly.

Thanks again.

Arun Krishnan
Vice President, Marketing
Pontiflex