Acquisio is headed back to the Emerald City for SMX Advanced and we’d like to invite you to come by our booth and grab some swag, have a chat, catch up on old times, and create some great new memories!

Enter smx10acquisio (case sensitive) upon registration and SAVE 10% on conference passes.

We’ll be at Booth #14 and we’ll have the usual goodies, including some really cool iPhone horns and, of course, we’ll have some of our world-famous, crowd-pleasing t-shirts to those who get there in time to scoop one up.

Of course, we’ll be happy to answer any questions that you have about our industry-leading performance marketing platform.

SMX Seattle is the perfect place to get caught up with Acquisio. The two-day conference is jam-packed with events and sessions that are designed exclusively for experienced Internet marketers. It’s a great place to learn one whole heck of a lot, and do some very worthwhile networking.

We’re looking forward to seeing you there!

Marc Poirier is headed back to London for SMX Advanced where he’ll be speaking at a session called Retargeting & Remarketing: The New Behavioral Ads. This session will take place on May 16 at 1:15pm and last through until 2:30pm. Here are the details from SMX.

Some call it retargeting; others call it remarketing. Regardless, if you are sitting on the sidelines, you’re missing out on the opportunity to build stronger relationships with your customers and drive conversions. Retargeting involves understanding user intent via search, and then subsequently advertising to each individual with a combination of search, display or other online ads beyond search, reinforcing your messaging and increasing the likelihood of conversion. Sounds complicated, but recent developments made it relatively painless to launch and run remarketing campaigns.

If you’re going to be at the conference, this is a session that every digital marketer should be attending.

SMX Toronto is coming up very soon, and Acquisio Co-Founder and CMO Marc Poirier will be speaking on one of the panels at this exciting event. Here are the details:

Best Practices With adCenter For Bing & Yahoo

When: 10:30am-11:45am, April 25th

Yahoo and Bing are currently boasting around 30% of the market share, and this is a potential revenue source that can no longer be ignored. A word of warning, though: you can’t just clone your AdWords campaigns and expect them to perform at the same level. This session will teach you the differences between AdWords and adCenter, and make sure that you’re getting what you need out of the unique, powerful features of adCenter.

This is a moderated panel session with Marc as one of three speakers. A Q&A session will wrap up this important session.

Always dreamed of being a PPC and search marketing hero? Then you’ll want to attend Hero Conf, a two-day conference held by Hannapin Marketing, publishers of PPCHero.com. Taking place in Indianapolis, Indiana on April 16 and 17, the conference promises to be jam-packed with informational, actionable sessions on a range of PPC and search topics–including sessions on “RTB and Retargeting” and “Agency Evolution” by Acquisio’s Marc Poirier.

Learn more about the conference and register here: http://www.heroconf.com/

Montreal, Canada—March 29, 2012—Earlier today, performance media platform makers Acquisio announced that Mitch Joel, President of Twist Image, will keynote the upcoming Acquisio User Summit, happening June 27-29 in Montreal. Joel, the author of Six Pixels of Separation and a sought-after speaker on a variety of digital marketing topics, will present the keynote discussion, “CTRL ALT DEL” at 9AM on Thursday, June 28. Joel’s keynote session will focus on the five movements that have changed business forever–and what this means for us as we move forward.

SIX PIXELS OF SEPARATION AUTHOR TO SPEAK ON REBOOTING YOUR BUSINESS

In his keynote session, “CTRL ALT DEL”, Joel will explain why the next five years of marketing will be about the convergence of five main areas that will require brands and agencies to adapt like never before, and why some will struggle with this shift, while others will simply roll along as the adoption incurs. Joel will also discuss how to take advantage of this shift by capitalizing on this moment in time, understanding it and being ready for a future that will move at a much quicker pace.

According to Joel, “We have the technology. We have the data. We have the new media channels and platforms. We have the opportunity to publish whatever we want – in text, images, audio and video – instantly (and for free) to the world. What we do with this moment will be telling. It will also set the pace for everything that flows out of our marketing departments for the next five years. The opportunity is now.”

USER SUMMIT AGENDA ANNOUNCED

The company also unveiled its preliminarySummitagenda, which features a dual-track program geared toward both executives looking to increase their business efficiency and profitability with Acquisio, as well as those who use the platform daily to manage, track, and optimize online advertising campaigns for their clients. Summit attendees will learn how to get the most out of the platform’s robust functionality, will hear the inside scoop on Acquisio’s product roadmap, and will learn to maximize the value of their Acquisio investment.  Specific agenda topics include

Business Track Sessions:

• How to sell Facebook and display advertising to your clients: Find out how easy (and lucrative) it can be to add Facebook and display to your agency’s search offerings.
• Differentiating your agency using Acquisio: Learn how you can use Acquisio to develop proprietary practices that will make your agency stand out from the crowd.

User Track Sessions:

• Managing display ads with Acquisio: Develop a solid understanding of real-time bidding (RTB) and retargeting, and how to manage, monitor and optimize these campaigns in Acquisio.
• How to build an attribution model that works: Discover how you can move beyond the attribution “hype” to attribution modeling that provides real value to your clients.

The full Acquisio User Summit 2012 Agenda is available on the Acquisio website.

EARLY REGISTRATION DEADLINE EXTENDED

Due to the popular demand, Acquisio has extended its early registration pricing to April 30, 2012. Summit attendees who register prior to April 30, 2012 will receive a 50% discount on their registration costs—a $149CAD savings. Space at the Summit is limited, so customers are encouraged tovisittheAcquisiowebsite to find out more information on the Summit andregistertoday to take advantage of early-bird registration pricing.

PACKED AGENDA STILL LEAVES ROOM FOR NETWORKING AND MORE

Along with an agenda packed with an inspiring and insightful keynote presentation by Mitch Joel, opportunities for hands-on learning, in-depth training, best practices information and practical tips and techniques for getting the most out of the platform, Summit attendees will also be provided with structured networking opportunities and have the chance to enjoy the delights of Montreal during their stay. The world famousMontrealInternationalJazzFestival will be happening at the same time and Acquisio will also be organizing a tour of the best the city has to offer

ABOUT ACQUISIO

The leading performance media platform for agencies, Acquisio helps agency marketers buy, track, manage, optimize, retarget, and report on media across all channels—including search, display, and social media.

Acquisio provides the industry-leading technology for agencies buying ads on any online channel, allowing them to handle all tasks associated with performance advertising, from ad purchase through conversion tracking and beyond, within a single integrated platform. Unlike other solutions, Acquisio hosts its own third-party ad server and employs a single tracking functionality across channels, allowing agency marketers unparalleled conversion and revenue attribution modeling and reporting capabilities.

With more than 4,000 users and 9,500 brands under its management, Acquisio is the multi-channel marketing solution preferred by the world’s leading advertising, marketing, and SEM agencies. Agency clients include large agency holdings such as WPP, Omnicom, IPG and Publicis; as well as some of the world’s most recognized performance media companies such as Amaze, Bertelsmann, Cossette, DAC Group, Guava, iProspect, Isobar, Media Experts, NetBooster, PhD, and Yellow Pages Group.

Acquisio was recently named the 46th fastest growing company in the 2011 Deloitte North American Technology Fast 500 and the 9th fastest growing technology in Canada in the Deloitte Technology Fast 50. The company is based in Montreal, Quebec with offices in Seattle and London. For more information, visitwww.acquisio.com.