I’m happy to announce the launch of Acquisio Promote, an all-in-one digital marketing solution for local businesses in need of a digital presence and new customer generation. Why We Created Promote People who have been following my career know that...
Tag - Mobile
Blog Newsletter
AdWords Call-Only Ads Come to Acquisio!
Does your business value phone calls more than website clicks? Wouldn’t it be great to help encourage those searching for local businesses like yours to call you, rather than click to a website you may be less than proud of. In that case, call...
Google AdWords Announces New Mobile Ad Focus on Moments
This has been the “Year of Mobile” indeed for Google and AdWords. Perhaps you recall that Google’s organic search team rolled out their “mobile friendly” update to search results that favor mobile-friendly sites and surfaced apps in mobile search...
How to Get Mobile Conversions to Match Desktop
If you’re having trouble ramping up mobile conversions, there may be a few steps you’ve missed when setting up your mobile landing pages. You likely know the basics – either make your webpage responsive or make a unique mobile site – and it’s just...
Google Algorithm Change Will Prioritize Mobile-Friendly Webpages
We’ve been saying it for years, mobile, mobile, mobile, and in about 5 consecutive years declared “the year of mobile.” It’s taken Google’s announcement that search engine results pages will prioritize mobile-friendly...
How to Track Campaign Conversions Using Dynamic Call Tracking
What if I were to tell you that a large amount of search engine marketers are undercounting conversions from their paid advertising campaigns by not properly tracking phone calls? Call tracking using a dynamic phone number can prove and improve how...
3 Important Considerations for Launching Mobile PPC
SEM campaign success on desktop computers doesn’t guarantee success on mobile devices. Before you spend hours, days or even weeks modifying or creating new campaigns for mobile, do some research about potential success (or failure). Here are some...