There’s one thing that we all have in common: We have a LOT of data to deal with. With each new channel, every new tool, with each new metric we discover and analyze, and with every new client, customer, or prospect, there are reams and reams of data to go through and try to make sense of.
And if you don’t manage your data properly from the beginning, it can become an unwieldy beast, cutting vast swaths right out from underneath your agency’s bank of time.
Enter Brad Geddes and Matt Van Wagner. On Wednesday, May 2, at 1PM EST, they’ll be presenting a webinar called “Big Data Management – Forensics.”
Because it’s not enough anymore to just have the data – you need to understand precisely what every little piece of that data can do for you. Like discovering a miniscule hair follicle on a carpet can lead to the capture of a criminal, a tiny slice of data may allow you to discover much deeper insights with regards to your campaign management.
During this webinar, you’re going to learn how to start with a solid data plan, and then identify unique challenges and problems that can occur within vast data sets.
You’ll learn to reduce fire drills and ad hoc requests, and then they’ll get to the real good stuff when you learn how to drill down into large data sets and coax them to reveal their innermost secrets to you, so that you can find out what’s working, and what isn’t. At the end of the day, that’s what it’s all about.
Please don’t miss this opportunity to learn about how to CSI the heck out of your data, and keep your vast stores of data working for you, not against you.
Register for the webinar right now by clicking here.