Bing PPC is a paid marketing channel thousands of businesses overlook. Microsoft’s answer to Google Ads, Bing is commonly dismissed because it’s overall search traffic pales in comparison to the “Big G.” This means a major chunk of businesses ignore...
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BBM vs AdWords Conversion Optimizer
There are a few optimization solutions on the market that can help you generate more clicks and conversions for your PPC campaigns, but at what cost? We’ve compared Google AdWords Conversion Optimizer with Acquisio’s machine learning Bid and Budget...