Recently, I did some research on Target pulling out of Canada for a DigiDay article and wanted to share some insights and social strategies that may have saved the retailer’s Canadian division. First, because I’m based in the United...
Author - Chris Doran
Super Bowl Ads: Wins and Losses
Leading up to the Super Bowl, I was really interested in seeing two first time advertisers – Carnival Cruise Lines and Avocados from Mexico. While most of the buzz after the game was around dads and parenting, I thought these two first time...