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Monthly Archives: October 2008

Combining Forces « PPC & SEO » What the Left Hand Can Learn From the Right

By Naoise Osborne | October 24, 2008

Have you ever had a client who is crazy for PPC, but is so addicted to the instant gratification it brings that they don’t want to dabble in long-term SEO work? PPC can actually act as a tool to help you ease them into the world of organic search – a little duel-edged work which [...]

Posted in PPC | 3 Comments

An Ode to SES Chicago, Buddy Guy, Chicken Fried Steak, and Towlie

By Naoise Osborne | October 14, 2008

Chicago is cold.

There, I said it.

It’s a damn good looking town town, I’m a big F.L.W. fan, but I truly wish the Search Engine Strategies event organizers would do a little climatologically based scheduling. California in the winter months, Chicago in the summer months. That’s all I ask.

Last time I made [...]

Posted in News | 1 Comment

Electioneers Need Some (PPC) Campaign Management

By Naoise Osborne | October 5, 2008

During the 2004 US Presidential election race I was actively practicing the art of the American dream, crashing on a friend’s couch on the Big Island of Hawaii. In the two weeks leading up to the vote, as I lazed around on the lanai watching literal local surfers, laptop on lap, marketing things to non-literal [...]

Posted in PPC | 5 Comments